the future of

Health

Meet our first-of-its-kind vaginal area moisturizing serum, powered by our proprietary VGP-80^™ Peptide Complex and vBond^™ Delivery System, that provides targeted moisture relief for vaginal area dryness—without the use of hormones.

Drip-Free Application
Our revolutionary vBond^TM Delivery System allows our ingredients to naturally bond with the skin of the vaginal area in order to create powerful long-lasting moisturization and protection.
Long-Lasting Hydration
Our patent-pending VGP-80^™ Peptide Complex is formulated with a unique blend of clinical strength peptides that enhance moisturization of the vaginal area, promoting visible regeneration and an improvement in skin elasticity—without the use of hormones.
Vaginal Fluid Mimicking
Our synergistic ingredients of Lactic Acid, Glycogen and Urea mimic vaginal fluid and restore moisture to the vaginal area, bringing pH levels and the microbiome into balance.

HYDRATING
LONG LASTING
NO HORMONES

real science,
real relief

Discovered by years of medical research. Developed by pharmacists. Inspired to give all women a solution they not only need, but deserve. Learn more about our game-changing VGP-80^TM Peptide Complex and innovative vBond^TM Delivery System to deliver powerful biomimetic moisturization to the vaginal area.

Learn mORE ABOUT OUR SCIENCE

It feels like you

No hormones. No prescriptions. No drip application. Get back to feeling like you—quickly and safely.

Welcome to the new age

When it comes to solutions for vaginal dryness—we want women to expect more. More effectiveness, more transparency, and more consideration for our long-term health and wellbeing. The solutions we not only need, but deserve, as our body and biology changes throughout our life.

Learn mORE ABOUT Plum

press testimonials

Coupled with its V bond system, Plum Serum has a proprietary VGP 80 peptide blend with two peptides, IP and VEGP. VEGP is a version of growth factor peptide. It aids in turning over skin cells and mimics some of the benefits hormone treatment provides without the side effects that can accompany it. Plum Serum also features various weights of hyaluronic acid, sea buckthorn oil, vanilla plant fruit water, lactic acid, lactobacillus ferment,urea, plum oil and other ingredients.
Beauty Independent Plum
New CPG Incubator Curive Healthcare Launches Intimate Skincare Brand Plum
Rooted in rigorous research, science, and data, Plum's clinically tested serum mimics aspects of what the body already produces, like vaginal fluid. It harnesses advanced technology to optimize vaginal health and provide all day comfort. When developing the formulation, their team of top pharmacists and scientists meticulously sourced the most optimal ingredients, prioritizing transparency, so you know exactly what's in their formulas, where the ingredients come from, and their benefits.
PR Newswire
Plum, A Science First Line of Vaginal Skincare Products Sets Its Sights on Revolutionizing Women's Health, Launching With A Clinically Tested Serum For The Vaginal Area

led by experts, not influencers

Dr. Melissa Waldron, DPT specializes in treating women’s pelvic health, encompassing a range of diagnoses related to sexual function, bowel and bladder control, pelvic organ support and postural stability. She is passionate about educating and raising awareness of these conditions that are often difficult to discuss, improving her patient’s confidence and quality of life.

Melissa Waldron
Melissa Waldron, PT, DPT
Carrie Jones, ND, FABNE, MPH, MSCP, an internationally recognized speaker, consultant, and educator on the topic of women's health and hormones with over 20 years in the industry. She is board certified in naturopathic endocrinology and a menopause society certified practitioner.

Carrie Jones
Dr. Carrie Jones, ND, FABNE, MPH, MSCP
Dr. Zielsdorf is an Institute for Functional Medicine Certified Practitioner and board-certified in Internal Medicine. As the Owner and Medical Director of Motivated Medicine, an innovative consultative medical practice in West Chicago, Illinois, she is a skilled diagnostician, microbiologist, and passionate teacher.

Sarah Zielsdorf
Dr. Sarah Zielsdorf, MD, MS, ABIM, IFMCP
Celia Chen is a health optimization expert and certified integrative coach. Leveraging her experience as a Chief Marketing Officer building educational platforms for innovative beauty, wellness, and longevity brands, she now empowers midlife women to optimize metabolism, navigate menopause, and enhance sexual health through her coaching practice and guest lectures.

Celia Chen
Celia Chen, Health Optimization Expert
Vanessa Rissetto is a registered dietitian (MS, RDN) and the CEO and Co-founder of Culina Health, a revolutionary clinical nutrition care company created in 2020. Prior to starting this venture, she served as the Director of Dietetic Internships at New York University (NYU), where she led the clinical nutrition treatment for a diverse patient population and mentored early-career dietitians — many of whom now work at Culina Health.

Vanessa Rissetto
Vanessa Rissetto, MS, RDN
Keira Barr, MD, FAAD is a dual board-certified dermatologist who served as an Assistant Clinical Professor at UC Davis in dermatology and pathology and has been an editorial reviewer for leading medical journals. She’s a sought-after expert in the personal care and tech industries, serving as Chief Medical Officer for K’ept Health. As the founder and CEO of the Center for Mind-Skin Medicine, Dr. Barr has redefined skin care through her services and programs, emphasizing resilience and embodiment.

Keira Barr
Keira Barr, MD, FAAD
Dr. Soma Mandal is a board-certified Internal Medicine physician (MD) renowned for her compassionate approach to comprehensive healthcare. With a practice located in New Jersey, Dr. Mandal combines her extensive medical expertise with a deep commitment to patient-centered care, ensuring her patients receive personalized and attentive treatment.

Soma Mandal
Soma Mandal, MD